Exercise Equipment for your Home & Commercial Fitness Needs!

Welcome! Fitness Direct was founded in 1996 on the idea of providing quality fitness equipment, both new and used for home and commercial use at a reasonable price.

Our highly trained, friendly fitness consultants are knowledgeable on the products and the workings of the human body, and we strive to match up the correct combination of exercises, nutrition and equipment for each individual person according to the goals they have set and what they want to achieve.

We represent some of the top manufacturers of fitness equipment, and our super-showroom on Miramar Road in San Diego features a wide array of products and accessories, both new and used, that are ready and available for testing, and backed up by the strongest warranties in the industry.

Featured Product :: BodyCraft® K2 Home Gym

$2,999.00

The BodyCraft® K2 Home Gym has two weight stack strength training system is designed for multiple users or provides quicker transitions for a single user. Fits against a wall or into a corner. A horizontal bench press for correct angles in decline, flat, incline, and shoulder presses. Bench slides out of the way for squats and dumbbell work.

Featured Product :: Stamina Magnetic Fusion 4545 Exercise Bike (15-4545)

$274.99

Stamina Fusion bikes represent the biggest innovation in stationary bikes since the introduction of the recumbent. This new Stamina Magnetic Fusion 4545 Exercise Bike (15-4545) combines the traditional biking feel of the upright with the comfort of the recumbent for a bike that you'll be able to use for longer, more effective, more ergonomically correct workouts.

Featured Product :: Earthlite Infinity LT Portable Massage Table Silver Package Reik

$599.99

Behold the beautiful new Earthlite Infinity LT Portable Massage Table Silver Package Reiki End Plates exclusive rounded corner frame design, amazingly the same as a full size wide table. This Earthlite Infinity LT Portable Massage Table Silver Package Reiki End Plates is wide where a massage table should be wide at 32" in the shoulder area. And of course, it is also narrow, where a table should be narrow at only 28" in the middle, thus giving you superior client access.

Featured Product :: Earthlite Calistoga Stationary Facial Salon Spa Chair

$899.99

Versatility for your clients; from prone to supine position is easier than ever. The Earthlite Calistoga Stationary Facial Salon Spa Chair is the non-lift version of the Calistoga Series and makes a perfect Facial Massage Chair or Table. The Earthlite Calistoga Stationary Facial Salon Spa Chair package includes salon pillow, sidearms, and footrest.

Featured Product :: SportsArt® E821 Elliptical

$3,399.00

The SportsArt® E821 Elliptical has a 17”-26” electronically adjustable stride length that allows the user to find the stride that fits their bod and workout style.

Featured Product :: Multisports ENC-200 Endurocycle

$569.00

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Multisports Cardiovascular Equipment is made with only high quality components to create smooth, quiet, and durable exercise machines. The Multisports ENC-200 bike is a commercial training bike priced to fit the home user's budget. The Multisports ENC-200 bike has many of the features offered by higher priced bikes.