Exercise Equipment for your Home & Commercial Fitness Needs!

Welcome! Fitness Direct was founded in 1996 on the idea of providing quality fitness equipment, both new and used for home and commercial use at a reasonable price.

Our highly trained, friendly fitness consultants are knowledgeable on the products and the workings of the human body, and we strive to match up the correct combination of exercises, nutrition and equipment for each individual person according to the goals they have set and what they want to achieve.

We represent some of the top manufacturers of fitness equipment, and our two super-showrooms on Miramar Road in San Diego, and on Vista Way in Oceanside, feature a wide array of products and accessories, both new and used, that are ready and available for testing, and backed up by the strongest warranties in the industry.

Featured Product :: Spirit® XT8 Folding Treadmill

$1,199.00

The Spirit® XT8 Folding Treadmill features a powerful 2.0 horsepower continuous duty motor that provides a drive system with smooth, reliable, and quiet operation. The Spirit® XT8 Folding Treadmill has oversized rollers that take on more of the treadmill motor’s workload so it runs cooler, and their large size also creates a decreased belt tension that will work to extend the life of the machine’s bearings. 2.5" diameter rollers are the largest in their class.

Featured Product :: BodyCraft® Jones Machine

$2,499.00

BodyCraft® Jones Machine is a revolutionary design totally replacing the traditional Smith machine! The BodyCraft® Jones Machine has patented 3-D Technology travels not only up and down but forward and backward allowing for tricks that it's Grandpa Smith just can't muster.

Featured Product :: Phoenix® Denise Austin EASY UP Manual Treadmill

$229.00

Get a great cardiovascular workout with this Phoenix® Denise Austin EASY UP Manual Treadmill complete with a free Denise Austin Walking Workout video. This Phoenix® Denise Austin EASY UP Manual Treadmill is easy to operate because you power the belt, not a motor.

All you have to do is fold it up the lock it in place and roll it away for storage.Single button electronics features speed, distance, time, estimated calories, and scan functions. Two AA batteries included with your Phoenix® Denise Austin EASY UP Manual Treadmill

Featured Product :: Valor BH-9 Olympic Plate Tree Stand

$119.95

The Valor BH-9 Olympic Plate Tree Stand offers six positions to store plate, and two places for Olympic bars. Max weight on the Valor BH-9 Olympic Plate Tree Stand is 1200 lb. The Valor BH-9 Olympic Plate Tree Stand has 2” x 2” steel tubing.

Featured Product :: TROY Barbell VTX Olympic Grip Plate 300# Set

$450.00

Affordable quality! Our high grade, wide flanged, tri-hole grip TROY Barbell VTX Olympic Grip Plate 300# Set is made from the best ASTM Grade 20 iron.

Featured Product :: Power Plate® my3

$2,499.00

The Power Plate® my3 model is the trimmest, most economical way to bring Acceleration Training exercise into any sized home or apartment. No matter how demanding your schedule, you can make room for three 15-minute full-body workouts a week on the smallest Power Plate® machine the Power Plate® my3. The Power Plate® my3 unit can take you as far as you want to go with your fitness goals.